Privacy Policy
Effective Date: August 28, 2026
Allure Skin & Laser (“Allure,” “we,” “us,” or “our”) respects your privacy and is committed to protecting the personal information you provide to us. This Privacy Policy describes how we collect, use, disclose, and protect information when you visit https://allure-skin.com/, use our online services, communicate with us, request or schedule an appointment, or otherwise interact with our website.
This Privacy Policy applies to information collected through our website and related online services. It does not replace our HIPAA Notice of Privacy Practices, which governs how we may use and disclose protected health information (“PHI”) in connection with the healthcare services we provide.
1. Information We May Collect
Depending on how you interact with our website and services, we may collect the following categories of information.
Information You Provide to Us
This may include:
- Name
- Mailing or billing address
- Email address
- Telephone or mobile number
- Date of birth
- Appointment preferences and scheduling information
- Information submitted through contact, consultation, or appointment request forms
- Information you provide when communicating with our staff
- Payment or transaction information
- Information associated with purchases, memberships, gift cards, promotions, or other services
- Health-related information that you voluntarily provide in connection with an appointment, consultation, treatment, or other healthcare service
Please do not use a general website contact form to communicate urgent or emergency medical information.
Information Collected Automatically
When you visit our website, certain information may be collected automatically, including:
- Internet Protocol (IP) address
- Browser type and version
- Device type and operating system
- Pages viewed
- Links clicked
- Date and time of visits
- Referring website
- General geographic information
- Website usage and interaction information
- Cookie and similar technology identifiers
We may use cookies, pixels, analytics tools, and similar technologies to operate our website, remember preferences, understand how visitors use the website, improve website performance, and measure the effectiveness of our communications and advertising.
2. How We Use Information
We may use information we collect for purposes including:
- Responding to questions and requests
- Scheduling, confirming, rescheduling, and managing appointments
- Providing healthcare and aesthetic services
- Communicating with patients and prospective patients
- Processing payments and transactions
- Providing appointment reminders and service-related notifications
- Sending marketing or promotional communications when permitted by law
- Managing memberships, promotions, products, gift cards, or other services
- Improving our website, services, and patient experience
- Analyzing website traffic and usage
- Maintaining the security and integrity of our website and systems
- Preventing fraud, abuse, or misuse
- Complying with legal, regulatory, licensing, and professional obligations
- Protecting the rights, safety, and property of Allure, our patients, our employees, and others
3. Health Information and HIPAA
Certain information that Allure receives in connection with providing healthcare services may constitute protected health information under the Health Insurance Portability and Accountability Act (“HIPAA”) and other applicable healthcare privacy laws.
Our collection, use, and disclosure of PHI is governed by our Notice of Privacy Practices, not solely by this Website Privacy Policy.
If there is a conflict between this Privacy Policy and our HIPAA Notice of Privacy Practices regarding PHI, the Notice of Privacy Practices will control.
4. Online Scheduling and Third-Party Services
Our website may connect with third-party platforms that provide services such as:
- Online appointment scheduling
- Patient communications
- Patient portals
- Electronic health records
- Payment processing
- Website hosting
- Analytics
- Email and SMS communications
- Online product purchases
When you use a third-party service through our website, information may be transmitted to or processed by that service provider. Those providers may have their own privacy policies and terms governing their services.
Where a third-party provider creates, receives, maintains, or transmits PHI on behalf of Allure, we use appropriate agreements and safeguards as required by applicable law.
5. Cookies, Analytics, and Online Tracking Technologies
We use cookies and similar technologies to support website functionality, remember preferences, understand how visitors interact with our website, analyze traffic, and improve our services.
Some third-party service providers may also collect information about your interactions with our website through cookies, pixels, tags, or similar technologies.
Our website provides cookie-consent controls that allow visitors to accept, reject, or customize non-essential cookies and tracking technologies. Disabling certain cookies may affect website functionality.
For additional information regarding the cookies and similar technologies used on this website, please review our Cookie Policy.
Do Not Track and Privacy Preference Signals
Our website does not currently respond to traditional browser-based “Do Not Track” signals because there is not a universally accepted standard for responding to such signals. Visitors can instead manage cookie and tracking preferences using the cookie-consent controls available on our website.
Where required by applicable law, we will recognize legally required opt-out preference signals, such as Global Privacy Control, when technically supported and applicable to our data practices.
6. Advertising and Marketing
We may use information about website activity to understand the effectiveness of our advertising and marketing efforts.
We do not sell patient medical records or protected health information for advertising purposes.
We do not sell personal information for monetary compensation. Certain website analytics or advertising technologies may, depending on their configuration and use, constitute “sharing” of personal information under California privacy law. Where applicable, we provide consumers with the rights and choices required by law.
We do not permit third parties to use PHI obtained from Allure for their own independent advertising purposes unless specifically permitted by applicable law and, when required, authorized by the patient.
7. Email and Text Message Communications
If you provide us with your email address or telephone number, we may use that information to communicate with you regarding appointments, inquiries, services, transactions, administrative matters, or other communications you have requested or authorized.
If you opt in to receive promotional text messages from Allure:
- Message frequency may vary.
- Message and data rates may apply.
- You may reply STOP to unsubscribe from promotional text messages.
- You may reply HELP for assistance.
- Consent to receive marketing text messages is not a condition of purchasing goods or services where prohibited by law.
Mobile information, including telephone numbers and SMS opt-in consent information, will not be sold or provided to third parties or affiliates for their own marketing or promotional purposes.
Information may be shared with service providers that assist us in delivering communications, but only as necessary to provide those services on our behalf and subject to appropriate privacy and security obligations.
Opting out of promotional communications will not prevent us from sending communications that are necessary for patient care, appointment management, transactions, or other non-marketing purposes permitted by law.
8. How We May Disclose Information
Service Providers
We may disclose information to companies that perform services on our behalf, such as website hosting, scheduling, communications, payment processing, information technology, analytics, security, and other operational services.
Healthcare Providers and Business Associates
Information may be disclosed when appropriate and legally permitted in connection with healthcare treatment, payment, healthcare operations, or other activities described in our HIPAA Notice of Privacy Practices.
Legal and Regulatory Authorities
We may disclose information when required or permitted by law, regulation, subpoena, court order, professional licensing requirements, or other legal process.
Protection of Rights and Safety
We may disclose information when reasonably necessary to protect the rights, property, safety, or security of Allure, our patients, our employees, or others.
Business Transactions
Information may be disclosed in connection with a merger, acquisition, financing, restructuring, sale of assets, or similar business transaction, subject to applicable legal and privacy requirements.
9. California Privacy Rights
California residents may have certain rights regarding their personal information under applicable California privacy laws.
Depending upon the law, the type of information involved, applicable exemptions, and whether the law applies to Allure, these rights may include the right to:
- Request information regarding personal information collected about you
- Request access to certain personal information
- Request correction of inaccurate personal information
- Request deletion of certain personal information
- Opt out of certain sales or sharing of personal information
- Limit certain uses or disclosures of sensitive personal information
- Receive information about categories of third parties to whom information has been disclosed
- Exercise applicable privacy rights without unlawful discrimination
These rights are subject to exceptions and limitations under applicable law. Certain medical information, protected health information, and information maintained by healthcare providers may be governed by HIPAA, California medical privacy laws, or other laws instead of, or in addition to, general consumer privacy laws.
To submit a privacy-related request, please contact us using the information provided in the Contact Us section below. We may need to verify your identity before processing certain requests.
10. Sensitive Personal Information
Allure may collect health-related information when voluntarily provided in connection with appointments, consultations, treatments, or other healthcare services.
We use and disclose sensitive personal information only as reasonably necessary to provide services, maintain security and safety, prevent fraud or unlawful activity, comply with applicable legal obligations, and perform other activities permitted by law.
11. Security
We use reasonable administrative, technical, and physical safeguards designed to protect personal information from unauthorized access, disclosure, alteration, loss, or misuse.
However, no website, electronic transmission, or information-storage system can be guaranteed to be completely secure. You should use appropriate care when transmitting sensitive information electronically.
For medical information, we encourage patients to use secure communication methods or our designated patient communication systems whenever available.
12. Data Retention
We retain personal information for as long as reasonably necessary to fulfill the purposes for which it was collected, provide services, comply with medical-record retention requirements and other legal obligations, resolve disputes, maintain appropriate business records, and protect our legal rights.
Retention periods may vary depending on the type of information and applicable legal requirements. When information is no longer reasonably necessary for these purposes, we may delete, anonymize, or securely retain it as required or permitted by law.
13. Links to Other Websites
Our website may contain links to websites, applications, or services operated by third parties.
Allure is not responsible for the privacy practices, security, or content of third-party websites or services. We encourage you to review the privacy policies of any website or service you visit.
14. Children’s Privacy
Our website is intended for a general audience and is not designed to knowingly collect personal information directly from children under 13 without appropriate parental or guardian involvement.
Because Allure may provide medical services to minors, a parent, guardian, or other legally authorized individual may provide information about a minor when requesting or managing healthcare services.
15. Changes to This Privacy Policy
We may update this Privacy Policy periodically to reflect changes in our services, technology, business practices, or legal requirements.
When we make material changes, we will update the Effective Date shown at the top of this policy and may provide additional notice when appropriate. We encourage you to review this Privacy Policy periodically.
16. Contact Us
If you have questions about this Privacy Policy, our privacy practices, or wish to exercise an applicable privacy right, please contact:
Allure Skin & Laser
4080 Cavitt Stallman Road, Suite 100A
Granite Bay, CA 95746
United States
Phone: (916) 771-0715
Email: michel@allure-skin.com
